Blog

Different Types of Partnerships and Their Benefits

Let's explore the partnership types and explore the advantages they bring, and sharing some valuable tips to make the most out of them.

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Different Types of Giveaways and Their Benefits

If you’ve been considering running a giveaway but aren’t sure which type to go for - you’re in the right place.

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The Best Brand Partnerships in February 2024

Here are some of the most exciting brand partnerships of February 2024.

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The Trendiest Celeb-Owned DTC Brands

From Hollywood icons to social media sensations, these personalities are leveraging their influence and expertise to redefine industries and create inspiring DTC brands!

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The Sweetest DTC Valentine’s Day Campaigns

From delicious treats to luxurious loungewear, these Valentine's marketing campaigns offer a unique way to celebrate love in all its forms. 

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The Best DTC Partnerships of January 2024

2024 is now in full swing, and there have already been some incredible brand partnerships, here are some of our highlights!

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Unveiling the Best DTC Beverage Brands

Gone are the days of ordinary drinks, as these brands bring a fresh perspective to the table. 

Case studies

Joi x Goldmine x Couplet x Sonoma Syrup

Our platform played host to an extraordinary collaboration between four remarkable brands, read all about it!

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The 4 Most Revolutionary DTC Wellness Brands

Health is wealth and these DTC wellness brands know it! If you're on the lookout for revolutionary wellness solutions that surpass expectations, we've got exactly what you're looking for. 

Case studies

Doughy x SkinnyDipped x Soylent

The joint giveaway campaign between Doughy, SkinnyDipped, and Soylent stands as a textbook demonstration of the power of unified efforts. 

Case studies

Leisure Project x Couplet

This collaborative product not only captures the essence of both powerhouse DTC brands, but also marks a significant stride in crafting a seamless, versatile collaboration to inspire.

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The Best Marketing Campaigns of 2023

From revolutionary product releases to captivating brand stories, in this blog we’re presenting a handpicked collection of the exceptional marketing tactics that left a lasting impact throughout the year. 

Case studies

Clean Circle x Pink Moon

The collaboration between Pink Moon and Clean Circle powered by ShopSwap, stands as a testament to the power of shared values and aligned missions in partnerships.

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The Best DTC Partnerships in December 2023

Before 2023 wraps up, let's take a look at some of December's best DTC partnerships. From Nacho Cheese in a glass, to a gen z skincare collab we're surprised didn't happen sooner.

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From Click to Cart: Mastering Email Marketing in the E-commerce World

We chatted to Bogdan Birtom, Email Marketing Specialist at Magnet Monster, as he shares his seasoned insights about how to communicate via email campaigns.

Case studies

sofi x Three Spirit

We recently powered a remarkable collaboration between sofi and Three Spirit, and we're excited to share the success story of how these two wellness-focused brands came together to create a campaign that resonated with their audience.

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The Best Christmas DTC Campaigns

In this blog, we've curated a collection of limited edition products and campaigns inspired by the festive season.

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The Hottest DTC News from November

In this blog, we're sharing all of the hottest updates and trends from November 2023 that you won't want to miss.

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The 4 Most Inclusive Beauty Brands

In this blog, we’re diving into the realm of the most innovative beauty brands that are championing diversity and rewriting the rules of the industry.

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The Best DTC Black Friday Campaigns

In this blog, we’re taking a moment to reflect on some of the coolest DTC Black Friday campaigns ever done!

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The Importance of Giveaways

In this blog, we're exploring how giveaways can grow your brand's community, increase your reach, and raise awareness for your products!

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The 4 Most Trendy Healthy Snack Brands

In this blog, we’re introducing you to a world of flavour and purpose with the trendiest and healthiest DTC snack brands around!

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4 New ShopSwap Features To Supercharge Your Co-Marketing Campaigns

We've upped the game by introducing four exciting features that are set to supercharge your co-marketing campaigns… read more in this blog!

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6 Reasons Partnership Marketing Works For DTC Brands + 6 Key Steps To Get Started

In this blog, we’ve picked our top 6 reasons why partnerships work so well for DTC brands and put together 6 key steps to help get you started!

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Value-Led Businesses To Inspire Your DTC Brand

In this blog, we'll be diving into some of the most successful up-and-coming DTC brands that are making a name for themselves by focusing on brand authenticity and values.

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The Benefits of Collaborating with Like-Minded Brands

In this blog, we're sharing the benefits of a successful brand collaboration! It's the perfect opportunity to work alongside other brands instead of against them.

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The Most Iconic Movie Partnerships of 2023

From our favorite characters stepping into our daily routines to reunions between beloved brands, these campaigns have rewritten the rules of co-branding.

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8 Keys To Setting Up A Successful Partnership Marketing Strategy

In this blog, we’ve compiled a list of 8 key steps to help you and your partner set up and run the best campaign possible

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4 Kick-Ass Tools To Help Grow Your DTC Brand

In this blog, we’ve collected a list of the best tools available to streamline your processes, and optimize your marketing campaigns!

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3 Tasty Food Collabs That Will Leave You Hungry For More

In this blog, we'll be exploring three tasty food and drink partnerships that changed the game and introduced each brand to a new hungry audience.

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Tweets From DTC Twitter That Will Change the Way You Think

From tips and tricks to thought-provoking insights on the industry, these tweets are a must-read for anyone interested in the world of DTC. 

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4 Ways To Grow Your DTC Business With Co-Marketing

Co-marketing is a powerful way to grow your DTC brand. Here are just some of our favourite ways that co-marketing can help to grow your business.

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4 More DTC Hacks You Need To Know About

In this blog post, we'll be sharing some hacks to help you streamline your operations, boost your sales, and grow your DTC business.

Guides

How to Set Up a Discount Sharing Campaign via ShopSwap

Launching a Discount Code Partnership campaign via ShopSwap is a powerful way to boost your brand’s reach. Here's how it's done.

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4 Lifestyle Brand Collaborations to Inspire Your Next Campaign

In this blog, we're diving into four home and lifestyle collaborations that will ignite your creativity and leave you buzzing with ideas. 

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4 Of The Best Tools To Help Grow Your DTC Brand

Looking for tools to help you grow your DTC brand? We've got you covered! Here are 4 tools that make running an online store so much easier.

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4 Beauty Brand Partnerships That You Need To See

From groundbreaking skincare innovations to captivating makeup collections, these partnerships showcase the possibilities that arise when brands unite their expertise and passion.

Guides

Gift with Purchase Guide

In this guide, we're taking you thorough running a successful gift with purchase campaign, so you know exactly what to expect and how to get started.

Guides

Giveaway Guide

In this guide, we'll take you through a step-by-step process for setting up and running a successful partnership giveaway campaign, so you know exactly what to expect.

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5 Epic Fashion Partnerships That Will Spark Your Creativity

In this blog, we’re diving into five epic fashion partnerships that redefined style and allowed each brand to tap into a whole new audience.

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3 Ways You Can Work With Your Customers To Sell More Products

In this blog, we explore three effective strategies to collaborate with your customers to boost your product sales.

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5 Delicious Foodie Collabs to Spice Up Your Next Partnership

In this blog, we're tucking into some of our favorite food and beverage brand partnerships, and uncovering the secret ingredients behind what made them so irresistible.

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Partnership Marketing Is The Most Important Part Of Your Growth Strategy. Here’s Why…

We may be biased, but the stats don't lie. Here are all the reasons why partnerships should be included in your growth strategy.

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Tweets From DTC Twitter You Really Need To See

We've compiled a list of some of the most insightful and inspiring DTC tweets - from tips and tricks to thought-provoking insights on the industry.

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The Coolest Brands in DTC Right Now & How You Can Follow Their Lead

We're giving you the run down of some of the coolest DTC brands right now and how you can learn from them and get inspired.

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DTC Hacks You Need To Know About

In this blog, we'll be diving into our top tips and hacks your DTC brand should know and put into practice.

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5 Trends That Will Help Your DTC Brand Stand Out In 2024

In this blog, we're giving you the top 5 marketing trends that will help your DTC brand reach new heights.

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3 Sustainable DTC Brands That Are Crushing It Right Now

In this blog, we're giving you the run-down of our favourite sustainable DTC brands and ways to get inspired by them.

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4 Reasons To Start Co-Marketing With Other Brands in 2024

Co-marketing is a low-risk, high-impact marketing strategy, where brands partner together to expand their reach. Co-marketing campaigns are designed to deliver more leads and awareness, with less work and less cost

Blog

The 8 Most Iconic Co-Branding Campaigns In CPG History

Co-branding is a form of marketing where two or more brands work together to combine their brand images, identities and resources. It allows each brand to access the other’s customer base and make it their own. In this blog, we’ve rounded up 8 of the most iconic co-branding campaigns in CPG and outlined what made them so successful.

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Blog

Why Partnership Marketing Is A Game Changer For CPG Brands

Partnership marketing is all about teaming up with other brands to promote your products to their audience, and vice versa.

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Guides

8 Keys To Successful Partnership Marketing

Co-marketing campaigns can be hugely beneficial for you and your partner brand - but it can be tricky knowing where to start. We’ve compiled a list of 8 key steps to help you and your partner get started and make sure your campaign runs as smoothly as possible!

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The Three Hottest DTC Marketing Trends in 2023

To help you stand out in 2023, we’ve found three of the hottest DTC marketing trends that can get you ahead of the curve: